With the purpose and desire to serve the local community, United Way of Northern Cameron County has selected its honorary chair.

This year, George McShan will lead the charge for this year’s annual United Way Community Campaign, themed “United We Win.”

The Honorary Campaign Chair, McShan is best known in the community for his 30 years of service in education, including as a longtime Harlingen CISD Board of Trustee. His commitment to the well-being of the area’s children and their families is a contributing factor to his selection as Honorary Campaign Chairman.

“Mr. McShan knows the impact that United Way has on our local community,” said Jessica Belschner, Executive Director of the United Way of Northern Cameron County. “He knows that when we improve the lives of individuals and families, we create an environment for a community to grow and prosper.”

McShan knows that well.

“Helping others through United Way is a hand up, not a hand out,” McShan said. “Prosperity comes when we work together to serve our community. We do this by taking action and recognizing that our efforts to unify help expand hopes, dreams and goals for families, children and adults. That’s the American Dream. I am honored to serve as honorary campaign chair of the United Way of Northern Cameron County.”

United Way of Northern Cameron County has set an annual goal of $420,000 to give back to the community through support of local nonprofit agencies and United Way programs.

Since 1952 the local United Way has mobilized people and resources to make lasting, measurable changes in our community to improve lives.

Contributions to the United Way of Northern Cameron County have previously funded local nonprofits such as Loaves and Fishes, Boys and Girls Clubs of San Benito and Harlingen, and the Family Crisis Center.